TU Consumer Behavior of Ikea Brand History and Current State Research PaperSchool
Description
TU Consumer Behavior of Ikea Brand History and Current State Research PaperSchool
Question Description
I’m studying for my Marketing class and need an explanation.
- Develop a better understanding of the IKEA brand by conducting research on the brand’s history as well as its current state.
- Respond to the questions below. You should demonstrate an advanced understanding of consumer behavior topics in your responses.

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